In most businesses there are a few ‘superstars’ whose productivity is head and shoulders above the rest. The aim is to bring the rest of the team up to their performance level.
Cotoco has a methodology and the technology to equip everyone in your business to raise their game by adopting the performance of the superstars.
Our performance toolkits capture best practice – in whatever field you operate – and disseminate to everyone who needs to know. They offer a ‘one-stop-shop’ for training, on-the-job support such as checklists and tools, and reference material – anything that is needed to guide their behaviour towards that of the top performers, all in one easy-to-use, searchable, laptop-based toolkit.
The impact
Customers who currently use Cotoco’s performance toolkits typically experience these results:
- Increased productivity
- Reduced dependence on experts
- Increased accuracy
- Boosted confidence and proficiency throughout the company
- Fully supported channel partners
Teams continue to learn on-the-job and new team members or partners are able to reach optimum performance within a very short time.
The built-in management information system, lets you observe use of the toolkit. This means you can see which parts are heavily used and by whom, and target those areas where help is most needed.
Mini Case Study - Cotoco weeds out the competition for Nomix Enviro
Nomix Enviro, supplier of weed control products, found that 80% of its sales were achieved by only 20% of its salesforce.
Based on research with Nomix high performers and specialists, Cotoco delivered a sales toolkit that guided sales people to adopt the behaviours of their more productive peers. The toolkit included short audio-visual presentations based on customer business drivers that made it easier for sales people to sell on value rather than price. In addition, all the information vital to the salesforce was collated and structured to maximise accessibility and effectiveness.

